3 is the new E

‘SEXY’ is Elon Musk’s favorite word. That’s why the Teslas were named after the alphabets S and X. But Unfortunately, Ford had been a barrier for him and to his team. Ford has a trademark on the name ‘Model E’. So Mr.Musk and his team decided to name the car ‘Model 3’. Trademarked as ☰ (Seems to look like E; can be found in company’s logo too).

Tesla Model 3
Tesla Model 3


Musk’s vision for the future is great – Build Luxury Electric cars; Make profit out of it Profit and invest it in the production of affordable electric cars. Model S and Model X has given the brand, a very great identity. Now the company has launched the production version of Model 3 which seems to be an all-electric competitor for cars like BMW3-series and Mercedes-Benz C-class (Electric versions of these aren’t far away from Launch).

The launch event took place at the car park of Tesla’s factory in Fremont, California. The first 30 Tesla Model 3 cars were presented to their new owners. 

Production is set to grow exponentially from 100 cars in the month of August to 1500 in September, then to 20,000 per month by December which is expected to reach 240,000 per year. (Number of Pre-orders were more than 500,000).

Production Timeline
Production Timeline


$35,000 – the base price is the one which grabbed everyone’s attention. The truth is that Model 3 costs $40,000 if you want a standard version with the autopilot. If you want a different color other than black (default), then add $1,000. And if you want a longer range of 483 km/300 miles (default: 354 km/220 miles), add $9,000. So it’s almost $50,000.

You can then spend an extra $1,500 for 19-inch wheels and pay a further $5,000 for the Premium Upgrades package which includes power-adjustable and heated seats, a better sound system, LED lighting and a tinted glass roof which you’re probably going to want if you plan to drive anywhere the sun rises.

Glass Roof
Glass Roof

Does it qualify as a luxury car? NO for most people.


Flush door handles swivel into your palm with the light press of a thumb. There’s neither a key nor a key fob. Instead, it syncs to your phone through a Bluetooth connection and will automatically unlock as you approach. Just in case of your phone battery drained or valet parking, a thin key card is given as a backup which you can keep in your wallet. Just swipe it on B-pillar to unlock the car.

Navigation, 4G, wifi connectivity, voice controls, reversing camera, dual-zone climate control and two USB ports.


0-100 kph/0-60 mph in base version is 5.6 seconds (5.1 seconds in higher end) while top speed is 225 kph/140mph and 273/170mph respectively.

There’s nothing called Instrument Cluster. A large 15-inch touchscreen in the middle of the dashboard displays everything and is in Landscape (unlike portrait in Model S).

15-inch touchscreen
15-inch touchscreen

Weight distribution is 47% – 53% front to rear and a variable speed sensitive power steering set-up takes care of the steering. The suspension system uses double wishbones at the front and an independent multi-link arrangement at the rear. Kerb weight is around 1600kgs. It has a boot space of 425 liters and has seating capacity for 5. 

The seats of the Model 3 fold completely flat with the front seats in their most forward position, the back bed measures an impressive 6 feet 9 inches long (206 cm).



Automatic emergency braking and collision avoidance, Eight airbags, Electronic stability and traction control.

After the side impact test Musk said, “In the Model 3, you’re fine. The Volvo is wrapped like a burrito around a coat hanger. It’s not good.” (Volvos are known for their safety.)

Watch the video: ( https://twitter.com/TeslaMotors/status/891164674774806529 )

The car is expected to run on Indian roads by 2019.

Model 3



Tesla (Website & Twitter), The Verge, CNET, Evo, Bloomberg & Guardian.